CM Talks

2018 General Assembly Elections in Karnataka were underway
Most polls predicted a sweep for the BJP
Then CM Hon. Siddharamiah contacted Avantari, to come up with a unique campaign for Karnataka Congress
We made CMTalks app, an app that would constantly be updated with the latest AR videos of the CM
A user would simply have to scan a poster and the CM would appear and step out of the poster and give them relevant content
The app was successful at Launch and covered by media everywhere,
But was halted due to a ban on posters for elections, by the election commission; however, the fact that while the campaign was live, it was seen by more than 10 lak voters, surely contributed to a hung assembly which favored the congress

comms@avantari.com